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April 16, 2017

Superfit Hero Stories - Episode One

Superfit Hero Stories Episode One — Lo Betancourt is a Roller Derby Superhero. She's fast, she's strong, she's confident. When she's not on the track with her team, Angel City Derby, she's skating the streets smashing the patriarchy.

Superfit Hero stories are all about elevating female athletes to the superhero status they deserve. Share this video to join the movement!

Learn more about Lo Betancourt and the rest of our sponsored athletes here. 

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March 31, 2017

Superfit Hero Leggings Review from Body Positive Yoga

"Like a really supportive sports bra for your lower body!" 😍 😃 😭 Amber from Body Positive Yoga loves her Superfit Leggings. Check out Body Positive Yoga for 7 free days of low pressure, judgment-free yoga for students of all sizes. 

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March 10, 2017

Join our Livestream from the Factory Floor to See How Superfit Leggings are Made

You know they fit like a dream. Now you can see how Superfit Leggings are made! Join us on Facebook this week as we stream live from our factory floor in Los Angeles in production of our new color block leggings.

You'll meet the highly skilled professionals who manufacture each garment by hand. We'll walk you through how we make the best fitting workout leggings on the market. We'll be going live a few times over the next week so be sure to like our page for notifications! Superfit Hero on Facebook 

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January 27, 2017

Perfect Pocket Capris - A Superfit Hero Review by blogger, A Northern Girl

When I saw Superfithero, I fell in love – a body positive, feminist clothing line with super technical fabric and useful details? Sign me up.

Superfit Hero sent me a pair of their newly launched pocket capris (with neon racing stripe details!), and I took them out for a few different workouts! I’m really into high-waisted bottoms, and it’s important to me that they stay put. These capris didn’t budge during a run or yoga session, and I even did a few squat tests – I felt supported and held in, and most of all, very comfortable.

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January 17, 2017

Superfit Hero Joins Women's March on Washington

Women's March on Washington Banner

We are heading to DC to join 200,000 of our closest friends in the Women's March on Washington to make our voices heard in support of gender justice, racial justice and economic justice.

Important delivery information: All orders will ship on Wed, Jan 25.

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October 28, 2016

New Superfit Hero Logo Inspired by Tommy Hilfiger's Mentorship on Project Runway

If you saw my appearance on Project Runway: Fashion Startup, you know I had the opportunity to meet with Tommy Hilfiger! He gave me some fantastic advice on how to take Superfit Hero to the next level. In particular, we talked about our logo. I put his advice to work to create our new logo!

You can watch the full episode here: Superfit Hero on Project Runway 

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October 04, 2016

Superfit Hero brings Body Positivity to the Mainstream on Project Runway: Fashion Startup

UPDATE: You can now watch the full episode online here: Superfit Hero on Project Runway

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Don't miss our episode of Project Runway: Fashion Startup Thursday, October 27 on Lifetime. 

The new series showcases aspiring fashion and beauty entrepreneurs as they pitch their concepts for the chance to secure funds from a panel of expert investors to help grow their budding ventures.

You don't want to miss what happened when I pitched the investors! 

READ MORE >> 

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September 27, 2016

New Superfit Hero Logo

I'm so thrilled to announce our new logo! it represents strength and unity and makes for quite the superhero logo if you ask me. I hope you will wear it with pride. To celebrate, we made this limited edition tri-blend logo tank for just $25. Available in sizes S - 4XL. 

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September 13, 2016

What does Roller Derby mean to you?

 Experience game day with the Angel City Derby Girls and find out what Roller Derby means to them.

Roller derby is the fastest growing sport in the world with 100,000 skaters worldwide. Angel City is currently ranked 5th in the world as they prepare for the 2016 International WFTDA Playoffs. Find more information at angelcityderby.com. 

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August 26, 2016

Super Week of Sarah Robles

Sarah Robles happy with weightlifting bar

You might be wondering why we've waited so long to celebrate our sponsored athlete Sarah Robles' bronze medal at the 2016 Olympic Games.

Let me tell you a little something about the International Olympic Committee's Rule 40. Rule 40 prohibits any sponsor to mention their athlete or even the Olympics at all for 30 days leading up to and following the games. Only official Olympic partners like Nike, Proctor & Gamble, and McDonalds are permitted to promote the athletes during this time. Smaller sponsors are not even allowed to wish their athletes good luck on social media!

Because of Rule 40, we have had to be quiet about the HUGE, AMAZING, WONDERFUL AND OUTSTANDING performance by our sponsored athlete Sarah Robles. SHE WON A BRONZE MEDAL! Sarah won the first US Weightlifting medal since 2000. She did it with an absolutely stellar performance. She completed all 6 lifts with confidence and grace. Her skill on the platform was undeniable and her joy on the podium was palpable. You can watch the entire session here. 

We may not have been able to share in Sarah's success during the Games. But now that the quiet period has ended, we plan to celebrate her accomplishment for an entire week.

Next week will be SUPER WEEK OF SARAH ROBLES. Each day (Mon-Fri), we will share something new from Sarah. You will get to know what makes Sarah tick as an athlete and a person. To sweeten the celebration, we will offer a new prize or discount available for one day only. Be sure to join our mailing list and follow us on Facebook and Instagram to get in on the fun!

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Size Chart

We pride ourselves on a superior fit. Use this chart to find the right size Superfits for you. 

Measure your hips at their widest point using a soft measuring tape. 

OUR SUPERFIT GUARANTEE: Every body is different. We want you to love your Superfit products. If you prefer another size, we will exchange it for free! More details...

 

XS S M L XL 2XL 3XL 4XL
US Size 0 - 2 4 - 6 8 - 10 12 - 14 16 - 18 20 - 22 24 - 26 28 - 30
Hips (inches)
32 - 35
36 - 38
39 - 42
43 - 46
47 - 50
51 - 54
55 - 58
59 - 61
Chest (inches)
32 - 34
35 - 36
37 - 38
39 - 41
42 - 44
45 - 47
48 - 50
51 - 53