Superfit Hero Blog

Plus size models wearing premium plus size activewear by Superfit Hero.

Enjoy Superfit Hero's Black Friday: 20% Off Sto...

Our biggest sale of the year is on! Use code "BF20" for 20% off storewide.

Enjoy Superfit Hero's Black Friday: 20% Off Sto...

Our biggest sale of the year is on! Use code "BF20" for 20% off storewide.

Superfit Hero joins Women-Led Wednesday initiative.

Superfit Hero Joins Women-Led Wednesday 2022 In...

The Superfit Hero team is thrilled to join the Women-Led Wednesday initiative. Women-Led Wednesday is a purpose-driven shopping holiday that takes place this November supporting WOMEN!

Superfit Hero Joins Women-Led Wednesday 2022 In...

The Superfit Hero team is thrilled to join the Women-Led Wednesday initiative. Women-Led Wednesday is a purpose-driven shopping holiday that takes place this November supporting WOMEN!

Superfit Hero wins $20,000 in Kapitus Small Business Contest - November 2022

Superfit Hero Wins $20k in the Kapitus Contest

Superfit Hero won $20k in the Kapitus Building Resilient Businesses Grant Contest 2022, decided by popular vote. We got the third place with others businesses, thanks to you, guys!

Superfit Hero Wins $20k in the Kapitus Contest

Superfit Hero won $20k in the Kapitus Building Resilient Businesses Grant Contest 2022, decided by popular vote. We got the third place with others businesses, thanks to you, guys!

Plus size models wearing Superhold's new prints, styles and colors by Superfit Hero.

Fall Arrivals: SuperHold Gets New Styles, Color...

Our all time favorite collection just got updated. SuperHold gets two new styles and three new colors for Fall. Two new styles and three new colors for Fall. A brand new...

Fall Arrivals: SuperHold Gets New Styles, Color...

Our all time favorite collection just got updated. SuperHold gets two new styles and three new colors for Fall. Two new styles and three new colors for Fall. A brand new...

Plus size woman wearing Superfit Hero's Superhold Pocket Leggings Cobalt.

Runner's World - Making Activewear More Accessi...

A brand that exclusively makes activewear for plus-size athletes, Superfit Hero, was launched in 2015 by CEO and founder Micki Krimmel. “I created Superfit Hero as an alternative to traditional fitness...

Runner's World - Making Activewear More Accessi...

A brand that exclusively makes activewear for plus-size athletes, Superfit Hero, was launched in 2015 by CEO and founder Micki Krimmel. “I created Superfit Hero as an alternative to traditional fitness...

Plus size models wearing Superfit Hero print Cactus Leaf and color Burgundy.

Very Well Fit: The 17 Best High-Neck Sports Bra...

Female-owned and operated, Superfit Hero is a Los Angeles-based athletic wear company that specializes in designing plus-size apparel. Their SUPERHOLD top is our pick for the best plus-size high-neck sports...

Very Well Fit: The 17 Best High-Neck Sports Bra...

Female-owned and operated, Superfit Hero is a Los Angeles-based athletic wear company that specializes in designing plus-size apparel. Their SUPERHOLD top is our pick for the best plus-size high-neck sports...